The San Diego Union
The company antivirus software is beginning to gain traction in a highly competitive market dominated by Symantec, McAfee and Trend Micro. ESET lululemon was Gucci diaper bag a finalist this year in the software category of the High Tech Awards competition sponsored by the San Diego chapter of the AeA, formerly known as the American Electronics Association. ESET NOD32 is billed by the company as an system that protects computers not Pandora Charms only from viruses but grape 5s also from spyware, adware, trojans, worms and phishing attacks.
Position: vice president of marketing
To save the world. We exist to save the world from malware. That really our mission. We not here to create peace or feed the children. It oakley military basically to protect your data and productivity.
How does your software differ from other antivirus products?
We have tiffany blue nikes three main advantages: We smaller, we faster, we better.
We have clarisonic mia a different approach to detecting malware. It based on the behavior of an application. Whether it a virus or worm or spyware, the thing they have in common is code downloaded to your computer, and it hermes belt does something that you don want it to do.
Symantec and other antivirus programs use signaturebased technology to determine a threat. It looks for patterns, or a signature or fingerprint. Our software uses a balanced approach of signatures and heuristics. Heuristics are more like artificial intelligence and are rulesbased.
Our software is 10 megabytes in size. Others are 75 megabytes to 300 megabytes, taking up space on your computer.
We offer protection against all threats in one product. From a technical perspective, you don need multiple applications antivirus, antispyware and antiphishing programs to protect your computer. Ours is a single, unified, antithreat technology.
Who are your potential customers?
Our customers can be anybody. vanessa bruno Forty percent of our business comes from home users. We also have some large customers, including Microsoft, Dell, Burlington Coat Factory, Jockey.
How does your small company get customers in the fiercely competitive computer security market?
The way I describe our strategy is that Goyard we kind of walking behind Symantec truck, and Symantec customers are jumping off into our arms. We not out in front of the Symantec truck, trying to get customers before they go to Symantec. By the time we get the customers, they are so welleducated about what they don want in lululemon antivirus software that they become perfect customers for us. There a high level of dissatisfaction with the incumbents in the market.
What about your job keeps you up at night?
The company is growing so quickly nike blazers that what keeps me up at night is trying to make sure that this growing team is wellcoordinated and working as a team effectively.
Tell us something nike air max interesting about yourself.
People say I have a knack for languages. I lived in Germany for a while, and I speak fluent German. I can get by in true religion jeans French and Spanish. And toms shoes I starting to learn Slovak because the company is based in Slovakia.Related：